Rachel Bentley is G2's VP of Seller Experience The products she and her team builds, are focused on the user journey to connect buyers with the right software to scale their business. Rachel leads the buyer experience team which focuses on creating transparency and building trust with buyers through user-generated content.
Working in B2B software, we've all been feeling extra pressure to deliver – from rising competitive...
We know that the B2B software buying journey is continuously evolving to mirror consumer shopping...