G2 Summer 2023 Reports: The Movers, Shakers, & Top Performers

June 21, 2023

Before you head out on your summer vacations, don’t forget to pack the flip flops, sunscreen, and a good beach read: G2’s Summer 2023 Reports. Released just last week, all 13,368 reports featuring 15,525 total products and 1,035 categories can be viewed by logging into my.G2.com

Summer Reports 2023 - May 10 - Social - V02

As G2’s recent algorithm changes went live on the Grid® on April 25, the Summer 2023 G2 Grid® reports are the first to reflect these changes. As a refresher, G2 Score is the calculated average of two other proprietary scores: Market Satisfaction + Market Presence. Market Satisfaction has been improved to prioritize review recency, quality, and source, while Market Presence now includes ZoomInfo as an additional data source for a more holistic view of employee count and growth. These changes aim to provide buyers with more relevant information and yield more accurate reflections about vendors on G2.

With that said, let’s dive into our quarterly look at the ‘who’s who’ in G2 Reports: the software companies and products that show up most often in these reports, which rank the highest and improved the most, as well which categories emerged and grew over the last quarter. 

Software Companies & Products on G2 with the Most Reports: Enterprise Vendors Continue to Reign

The 10 companies featured in the most G2 reports remain the same with a few swaps in the order. Notably, Microsoft retains its #1 spot, featured in an additional 93 reports this quarter. 

Companies with Most Reports

# of Reports

1. Microsoft

2,487

2. Google

1,684

3. Zoho Corporation

1,672

4. Oracle

1,589

5. IBM

1,322

6. Salesforce

1,318

7. SAP

1,277

8. Adobe

1,248

9. AWS

1,164

10. HubSpot

1,024

The products appearing in the most reports also mostly maintain their stronghold, with ClickUp keeping its reputation as the product with the most G2 quarterly reports (appearing in 19 additional reports this season). While HubSpot’s Sales Hub continues its top 10 ranking, its Marketing Hub also joins the list this season. 

Products with Most Reports

#of Reports

1. ClickUp

617

2. Semrush

401

3. monday.com

353

4. Google Workspace

352

5. HubSpot Sales Hub

348

6. ZoomInfo SalesOS

347

7. HubSpot Marketing Hub

323

8. Act-On

313

9. Wrike

297

10. SAP SuccessFactors 

294

Companies & Products With Most #1 Rankings and Highest G2 Scores

Beyond the companies and products showing up in the most Summer 2023 reports, here, we’ll dive into which secured the most #1 rankings and highest G2 scores. 

On the vendor side we see some shake-up with Google moving into the #1 spot and Salesforce joining the top 10 list. 

Companies with the Most #1 Rankings

  Number of #1 Rankings

1. Google

344

2. Microsoft

305

3. HubSpot

297

4. AWS

144

5. IBM

135

6. SAP

129

7. Zoom Video Communications

114

8. monday.com

102

9. GitHub

95

10. Salesforce 

83

On the product front, Glassbox moves from seventh into first, as the product with with the most #1 report rankings this season. New entrants to the top 10 include: Google Workspace, Zendesk Support Suite, and NinjaOne. 

Products with the Most #1 Rankings

  Number of #1 Rankings

1. Glassbox

166

2. HubSpot Marketing Hub

142

3. Google Workspace

129

4. HubSpot Sales Hub

112

5. Zoom

109

6. Insider

107

7. monday.com

101

8. GitHub

93

9. Zendesk Support Suite

90 

10. NinjaOne  (formerly NinjaRMM)

89

Let’s also take a look at who ranked best according to G2 Score. Instacart moves from fourth to first, as Sprout Social shifts from 10th to fourth. Three vendors new to the list from last season include: Siemens Digital Industries Software, Smartsheet, and monday.com. 

Top Companies by G2 Score

G2 Score

1. Instacart

92.7

2. UiPath

90.8

3. HubSpot

86.6

4. Sprout Social

86.0

5. GitHub

82.5

6. Siemens Digital Industries Software 

81.6

7. Smartsheet

81.6

8. TechSmith

81.4

9. Shopify

86.7

10. monday.com 

81.0 

We continue to see some shake-up when it comes to the products with the highest G2 scores. Half of the top 10 (including the top two) are new this season: Relias Learning Management, Microsoft SharePoint, Visual Studio Code, Google Classroom, and Shopify. 

Top Products by G2 Score

G2 Score

1. Relias Learning Management System

98.8

2. Microsoft SharePoint

98.44

3. Behance

98.35

4. Visual Studio Code

98.14

5. Adobe Photoshop

98.12

6. Adobe Illustrator

98.1

7. Google Classroom

97.9

8. Azure Portal

97.7

9. Microsoft Teams

97.9

10. Shopify

97.6

The Most Improved Products This Season

Over the past quarter, many products improved their report rankings. Let’s give a shout out to those making the most drastic improvements, starting with Simcenter STAR-CCM+, which saw a 97% change from 39th to 1st in the Simulation & CAE category report. 

Most Improved Products 

1. Simcenter STAR-CCM+

2. Microsoft Bing Web Search API

3. Internet Information Services (IIS) for Windows Server

4. AT&T Connect

5. Salesforce Sales Cloud

6. #paid

7. Azure Translator Speech API

8. Notion

9. Frontline Central

10. Amazon QuickSight

Some products even improved so much they moved into #1 rankings. The greatest improvements are outlined below – Simcenter STAR-CCM+ taking the #1 spot here as well, with Microsoft Bing Web Search API and Internet Information Services  for Windows Server also making significant leaps to #1 from rankings in the 30s. We’ve featured a top 11 list to reflect the tie for 10th. 

Most Improved #1 Ranked Products 

Category Rank Change

1. Simcenter STAR-CCM+

From 39th to 1st in Simulation & CAE

2. Microsoft Bing Web Search API

From 33rd to 1st in Enterprise Search Software 

3. Internet Information Services (IIS) for Windows Server

31 to 1st to Managed Hosting

4. Amazon QuickSight

12th to 1st in Embedded Business Intelligence 

5. Frontline Central

12th to 1st in Education HR

6. Amazon Comprehend

11th to 1st in Natural Language Processing

7. Tactic

11th to 1st in Space Management 

8. IBM Security Verify 

10th to 1st in Risk-based Authentication 

9. Microsoft Defender for Endpoint

10th to 1st in Antivirus 

10. Mimecast Mailbox Continuity 

10th to 1st in Email Archiving 

11. ShipHero

10th to 1st in Warehouse Management 

The Categories Growing and Emerging on G2

After reviewing the software companies and products that stood out across our thousands of Summer 2023 reports, we’re also taking a look at trends among categories on G2 over the past quarter. It’s worth noting that we have over 2,000 categories on G2. They’re constantly growing with new products added, as new categories emerge as well. 

We couldn't cap this list at just 10 since we had some ties. Video Conferencing was the category experiencing the most growth in terms of  products added – with 19 new products joining that category over the last quarter. Cloud Security and Employee Engagement see consistent growth, appearing on the list again from last quarter. 

Categories with Most Product Growth 

# of Products Added This Quarter

1. Video Conferencing 

19

2. Time & Attendance

17

3. Cloud Security

12

4. Survey

11

5. Marketing Automation 

11

6. Core HR

11

7. Employee Engagement

10

8. SEO Tools

10 

9. Backup

9

10. Operating System

9

11. SMS Marketing

9

12. Chatbots 

9

There were 19 new categories added to G2 over the last quarter – including some focused on services, such as IBM and ServiceNow implementers & consultants. As these categories continue to grow, expect to see them show up in future G2 Reports! 

New Software Categories Added to G2

  • AI Chatbots — advanced tools that leverage artificial intelligence to interact with users in a human-like manner
  • AI Code Generation —  software that references large pools of data to generate efficient, functional code that adheres to coding best practices
  • API Generation — allows users to rapidly create and deploy application programming interfaces (APIs) in a secure environment
  • AWS Implementers and Consultants —  specialize in consulting, implementing, and optimizing Amazon Web Services (AWS) products
  • Banking as a Service (BaaS)  solutions that partner with licensed banks, package the partner banks’ products with their own technology and make the bundle available via APIs to their customers
  • Brand Advocacy Serviceshelp businesses identify customers, employees, or partners who can serve as advocates of a company’s brand
  • Brand Asset Management — helps businesses manage data and media that support a company’s branding, such as logos, brand colors and fonts, social assets, and rich media assets
  • Cloud Hosting — providers using cloud resources to make websites and applications accessible over the internet
  • Customer Service Automationdesigned to provide AI-driven customer support on low-level tasks like ticket resolutions for password resets, refunds, and technical issues
  • Emergency Management — designed to help responders develop and improve time management and organizational skills
  • Employee Perks — helps businesses provide and administer fringe benefits to their employees, aiming to provide perks to improve company culture, environment, and well-being
  • Employer of Record (EOR) — solutions from third-party organizations that handle the hiring process for companies looking to hire internationally
  • Global Employment Platforms (GEP) —  SaaS applications that allow companies to hire internationally without establishing themselves in another country. The software acts as the de facto employer
  • Hire Train Deploy Services — used to recruit and train staff for technical fields, then place them in temporary positions at contracting companies
  • IBM Implementers and Consultants — business service providers specializing in implementing and optimizing the various offerings within the IBM product portfolio
  • Real-time Analytic Database — designed to process and analyze high volumes of data in near real time
  • SaaS Security Posture Management (SSPM) Solutions — automated security tools that monitor security risks in software-as-a-service (SaaS) applications and can significantly reduce the chances of sensitive data leakage
  • ServiceNow Implementers and Consultants — provide industry or domain expertise and deep implementation knowledge while playing a wide range of roles in delivering a solution that maximizes customers’ return on investment
  • Vector Database type of database that stores data as vectors, helping to classify complex or unstructured data by representing all of its different characteristics or features as vectors

Congrats to all of the software vendors featured in our G2 Summer 2023 reports. As always, we look forward to seeing those badges shared on social media (especially those of you who come up with creative ways to tout your recognition!).  Enjoy the summer and use this time to prepare for next season’s reports releasing in September.

G2 Summer 2023 Reports: The Movers, Shakers, & Top Performers G2’s Summer 2023 Reports are now live, available on My.G2.com. Read about the top companies, products, and categories across 13,368 reports featuring 15,525 total software products across 1,348 categories. https://learn.g2.com/hubfs/Summer%20Reports%202023%20-%20May%2010%20-%20Social%20-%20jo.png
Palmer Houchins Palmer Houchins is the VP, Head of Marketing at G2. He previously served as a senior marketing leader and G2 customer at Mailchimp (acquired by Intuit) and CallRail ($125M+ in funding). https://learn.g2.com/hubfs/g2-leadership-palmer-houchins@2x.png https://www.linkedin.com/in/palmerhouchins