Palmer Houchins

Palmer Houchins is the VP of Brand Marketing and Communications at G2. He previously served as a senior marketing leader and G2 customer at Mailchimp (acquired by Intuit) and CallRail ($125M+ in funding).


G2’s Rookies of the Year: Top 25 “New” Software Products to Watch

Earlier today, we revealed our 2023 Best Software Award winners. As noted in our methodology, to be...

What to Know About G2’s 2023 Best Software Awards

Each year, I look forward to the release of our annual Best Software Awards at G2 as our own sort of...


G2 Data Powers ICONIQ Growth Report: Top Tools in the Essential Software Stack

It’s no longer a question today if software is essential to business success. We’ve all reaped the...


G2 Winter 2023 Reports: The Top Software Companies, Products, & Categories

The tell-tale signs of the season have arrived: snow (well, maybe not here in Atlanta), hot cocoa, warm...


A Revamped Martech Map, Powered in Part by G2

If you follow marketing technology, then you’re familiar with the Martech Map (or “supergraphic” as it’s...


G2 Fall 2022 Reports: Insights Gleaned from 13,057 Software Products

It’s hard to believe another season has flown by. If the sudden influx of pumpkin spice and apple cider...


G2's Software Marketplace Data Powers GTM Partners' Comprehensive Guide to Go-to-Market

Despite the economic headwinds seen this year, the B2B industry is still spending. But, there’s a closer...


Insights from G2’s Summer 2022 Reports

Every three months, G2 releases our quarterly reports, ranking the 100,000+ software sellers and...


Introducing the 2021 Bowery Capital + G2 Startup Sales Stack Report

Sixth annual report unveils top vendors and key trends among sales and marketing software solutions