When one thinks of the top industries in Hong Kong, usually banking or professional services come first to mind.
Rarely is it software, and Hong Kong has not had a history of being known as a leader in software development. Applications typically came from the US, and if custom software development was needed, businesses went to vendors based in India or China. Hong Kong is also a small market, and it was hard for software developers to gain scale without going overseas immediately.
Software-as-a-service (SaaS) has changed all of this. A vendor’s location now has less relevance compared with the quality of their application, its market fit, and the vendor’s ability to serve its customers. Combined with increased VC investment, G2 sees B2B SaaS vendors emerging out of Hong Kong, serving a global base of customers.
Many Hong Kong SaaS start-ups began focusing on existing technologies and making them more specific to the Asia Pacific region. These vendors innovated around pricing, delivery, functionality, etc., and after finding local success, they realized there was a global market for what they had developed. Examples include PureVPN for Virtual Private Network (VPN) software, EZTalks for Video Conferencing software, and SEOptimer for SEO software.
10 best B2B Software Companies in Hong Kong
G2 is excited to release our list of the best ten B2B software companies in Hong Kong. We determined our list by identifying 27 software vendors either based or who started in Hong Kong who have reviews on G2. Next, we evaluated the 836 global reviews for these vendors to determine the best ten.
Best of City lists include sellers that are headquartered in the specific region and have a product with at least 10 reviews on G2.com. Scores are based on a product’s Satisfaction and Market Presence scores within its respective category.
1. Remo Conference
Remo Conference is a live online events platform that creates interactive online experiences that rival live, in-person events. With the help of different tables, floors & buildings, Remo provides a virtual space that empowers people to move around freely and spark spontaneous “hallway conversations”, building authentic, meaningful relationships that last beyond events.
2. OpenCart
OpenCart is an easy-to-use, powerful, open-source online store management program that can manage multiple online stores from a single back-end. Administrative area simply by filling in forms and clicking “Save”. There are many professionally written extensions available to customize the store to your needs.
3. PureVPN for Teams
PureVPN for Teams is for companies or teams who need multiple VPN connections to securely connect their team to access office files and network and server resources anytime from anywhere. It is also for remote workers in any capacity who need access to their clients’ networks or data.
4. Martini™
TORO Cloud’s Martini™ is a modern, low code API-centric platform for application development & integration.
- Design, consume, and publish APIs. Apply security and usage rules to your APIs. Monitor API analytics.
- Integrate internal applications and databases with cloud-based services, business partners, and customers.
- Automate manual processes and workflows. Trigger automation from system events or human interaction.
Martini™ can be deployed as a fully managed service on TORO Cloud™, on your private or public cloud, or as an on-premise deployment behind the corporate firewall. Martini™ also supports a hybrid deployment utilizing a combination of cloud and on-premise deployments.
5. Vectr
Vectr is a web-based graphics editor platform used to create vector graphics easily and intuitively to bring designs into reality.
6. Proofy.io
Proofy.io is an email verification and email list cleaning solution.
7. SEOptimer
SEOptimer is a Website Audit & Reporting platform which can comprehensively review a website in under 30 seconds. SEOptimer reviews and reports on the important factors Search Engines care about when ranking a page, as well as things that matter to users such as page load speed and mobile usability.
8. Navicat Premium
PremiumSoft CyberTech’s Navicat Premium is a database administration tool that allows you to simultaneously connect to MySQL, MariaDB, SQL Server, Oracle, PostgreSQL, and SQLite databases from a single application. Navicat Premium combines functions of other Navicat products and supports most of the features used in modern database management systems, such as Stored Procedures, Events, Triggers, Functions, Views, etc.
9. AfterShip
AfterShip is a web-based software that helps you keep your customers updated on the status of their deliveries from your online shop.
10. ezTalks
ezTalks specializes in providing reliable web conferencing and video conferencing solutions. It offers cloud and on-premise software with powerful features such as HD video/ audio Chat, IM, screen sharing, record and whiteboard, etc. It also offers high-quality video conferencing devices which are integrated with software and deliver the simple and ultimate meeting experience. ezTalks aims to make your meetings easier and more collaborative.
Keep an eye on Hong Kong
Some Hong Kong vendors on the list are also global leaders in their categories. Standout vendors include OpenCart (named a Leader in G2’s Shopping Cart software category) and PureVPN (named a Leader in our Virtual Private Network software category). Others, like Remo Conference (#1 in Hong Kong and named a Leader in G2’s Virtual Event Platform software category) and TORO Cloud (#1 highest rated in our iPaaS software category) are competing with bigger global vendors and winning with unique strategies and customer obsession.
As global businesses continue digitizing and investing in software, they are looking for vendors who can help them, no matter where they are based. The nature of SaaS is creating an opportunity for Hong Kong-based software companies to play in and be successful on the global stage. It’s still early days, but these companies have proven that Hong Kong-based software vendors can be successful and be globally competitive.
G2’s city-specific lists promote local B2B Software communities and highlight how products from the area score on G2. City-specific lists are released on an ad-hoc basis and are not to be confused with our Top Software / Best of 2021 Methodology annual lists.
