Happy New Year!
As we embrace personal resolutions with the dawn of a new calendar year, the business world is gearing up too. Organizations are setting goals, recalibrating priorities, and, much like individuals, focusing on enabling future success. For many, this translates to investing in new software to propel their endeavors.
Enter G2 Deals—the go-to marketplace for savvy software buyers. Users taking advantage of G2 Deals can expect substantial, exclusive discounts on some of the best software in the business. This ensures that as your business goals evolve and change, G2 Deals offers savings that seamlessly align with your software needs.
Now, mark your calendars for G2's first-ever Deals Day on Wednesday, January 31. Drawing inspiration from the likes of Amazon's Prime Day, Deals Day is our unique take on a promotional holiday, offering exclusive discounts for G2 users through our marketplace. This is the prime opportunity for software buyers to save on the tools they need for the new fiscal year.
The festivities extend from January 29th to February 2nd, promising a full week of savings.
What are G2 Deals?
To understand the value G2 Deals offers to software buyers, let's delve into what G2 Deals is all about. It's a marketplace packed with exclusive discounts available only to G2 users. Here, you’ll find deals on software of all sizes, from enterprise solutions to SMB products tailored for your specific needs.
And the best part? Becoming a G2 user is fast and free! Simply log in with your business email or LinkedIn account. We've also made browsing a breeze, with dedicated categories for various disciplines including Marketing, HR and Recruiting, Sales and CRM, Customer Support and Success, and more! Additionally, G2 Deals allows you to sort alphabetically, by deal popularity, recency, satisfaction, or discount percentage.
What is G2's Deals Day?
We’ve already pulled back the curtain on Deals Day, but here’s what you can expect from the event:
- A week-long celebration with a website takeover, fresh content, and tailored deals delivered to the inboxes of buyers (if opted in).
- Fresh new deals from some of your favorite vendors.
- New improvements and advancements to the G2 Deals marketplace.
How to Participate in Deals Day
As a reminder, Deals Day starts on January 29th, 2024. Participating is a great way to stay updated on trending software, whether you’re a buyer or a seller.
For Software Buyers
Participation is easy. Explore the G2 Deals marketplace, and check back during the week of January 29th for exciting promotions. Subscribe to our G2 Deals Digest email newsletter to stay in the loop and ensure you get tailored deals delivered to your inbox.
For G2 Customers
All subscription G2 customers can submit their own G2 Deal. We encourage you to utilize G2 Deals as a fantastic way to connect with buyers and offer them unique value. The best way for a software seller to participate in G2 Deals Day is by submitting a deal for their buyers.
Note: Before submitting your organization’s deal, please review the requirements and steps in our G2 Deals documentation.
We're eager to share more with you very soon.
What is G2’s Deals Day?
G2 Deals Day, in a similar vein to Amazon’s Prime Day, is a day to celebrate the exclusive discounts available for G2 users through our deals marketplace. This is the perfect time for software buyers to save on the software they’re looking to buy for the new fiscal year.
When is Deals Day?
G2 Deals Day 2024 is officially on Wednesday, January 31st, 2024. However, we’re putting on a week-long celebration of G2 Deals from January 29th through February 2nd, 2024.
What activities are happening during Deals Day?
Here’s what you can expect from the event:
- A week-long celebration with a website takeover, fresh content, and tailored deals delivered to your inbox (if opted in).
- Fresh new deals from some of the biggest and best software vendors.
- New improvements and advancements to the G2 Deals marketplace.
How can G2 customers participate in Deals Day?
The easiest and best way for our customers to participate is by creating and launching a G2 Deal with us. If you have a G2 Deal that’s approved and live, there’s a high likelihood that your deal will be promoted on our website, on social media, or through email during G2 Deals Day.
Note: Before an organization submits a deal they should thoroughly review the requirements and steps to submit in our G2 Deals documentation.
What are the requirements to participate in G2 Deals?
Your deal must meet ALL of the following criteria:
- Your Deal provides a discount exclusive to G2 buyers.
- Your Deal directs buyers to a custom landing page created specifically for G2 Deals.
- Your Deal is self-service.
- Your landing page includes one of G2’s conversion tracking methods.
Please refer to the Requirements for a G2 Deal section of our G2 Deals documentation for more details.
by Natalie Smiley
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