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News

G2 to Acquire Capterra, Software Advice, and GetApp from Gartner

G2 was founded on a simple but powerful belief: that authentic customer voice is the most valuable...

by Godard Abel

News

G2’s 2025 Year in Review

At G2, we’ve always believed that the buyer’s voice is the ultimate truth. And in 2025, that truth...

by Godard Abel

Innovation Update

G2 Launches New AI-Powered Performance Analytics To Turn AI Search Visibility Into Increased Pipeline

G2 has become the place where software buying decisions happen, whether buyers discover solutions...

by Godard Abel

News

Driving Our Next Phase of Growth: Eric Gilpin Named President, Go-to-Market

Today, I’m happy to share that Eric Gilpin has been appointed as G2’s first-ever President of...

by Godard Abel

News

G2 Appoints Tim Sanders as Chief Innovation Officer, Deepening Commitment to Customer-Led Transformation

Artificial intelligence (AI) is evolving faster than ever, fundamentally reshaping how we work. The...

by Godard Abel

Innovation Update

G2 Innovations Help Software Companies Build Brand Visibility in the AI Search Era

AI has completely disrupted the B2B buying journey, and it’s time for software companies to adapt. This...

by Godard Abel

News

G2 and Profound Partnership Powers B2B Software Companies’ AEO and AI Search Marketing Strategies

Over the past several years, we’ve observed a rise in self-serve research from B2B software buyers. Now,...

by Godard Abel

News

Welcoming Alex Bradley as G2's Chief Financial Officer

I'm excited to announce that Alex Bradley has joined G2 as our Chief Financial Officer (CFO) – bringing...

by Godard Abel

News

G2 Acquires unSurvey: Powering Reviews & Research with Conversational AI

As AI reshapes how people interact with technology, we at G2 are focused on removing friction from the...

by Godard Abel

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