Today, we’re back with our latest installment of ‘Market Movers’ to reveal which products are making...
We are excited to announce our first category round-up for 2025! G2’s Market Research team, consisting...
At G2, our mission is to help businesses reach their peak potential by powering decisions and strategies...
How does your marketing strategy look today versus a year ago?
As consumers, we’ve all faced the challenge of choosing the right product for our needs—whether it’s a...
At G2, we entered 2025 with a bang — from announcing our annual Best Software Award winners to unveiling
Today, we’re back with our latest installment of ‘Market Movers’ to reveal which products are making...
Are you ready to re-imagine your entire funnel with an AI-first approach?
Nothing says“Spring has sprung” quite like flowers starting to bloom, birds chirping in the morning,...
Working in B2B software, we've all been feeling extra pressure to deliver – from rising competitive...
Today, we’re back with our latest installment of ‘Market Movers’ to reveal which products are making...
It’s an exciting day in the world of B2B software because we’ve just revealed G2’s 2025 Best Software...
Today, we’re back with our latest installment of ‘Market Movers’ to reveal which products are making...
Now that we’ve turned the calendar to 2025 and we’re wrapping up our fiscal year at G2, it’s the perfect...
Something exciting is right around the corner!
G2 aims to be the trusted place professionals go for software globally. In fact, 100 million buyers...
Happy New Year! Today, we’re back with our latest installment of ‘Market Movers.’ In case you’re new...
There’s a chill in the air. We’re dusting off our puffy coats. And, we’ve traded our pumpkin spice...
Over the past year, Artificial Intelligence has shifted from marketing hype to business imperative,...
Ready to simplify the buying process from research all the way to purchase?
Today, we’re back with our latest installment of ‘Market Movers’ to reveal which products are making...
Understanding and attributing every step of a buyer's journey to actual revenue can be a formidable...
Today, we’re back with our latest installment of ‘Market Movers’ to reveal which products are making...
It’s with a mix of excitement and a little healthy trepidation that we’re unveiling G2’s brand-new Zero...
In today’s competitive landscape, access to timely, relevant insights is paramount for organizations...
The B2B purchasing process is becoming increasingly competitive, as 49% of software buyers include only...
Consider G2’s algorithm like a map that brings software buyers and sellers together. The ultimate...
Today, we’re back with our latest installment of ‘Market Movers’ to reveal which products are making...
Summer always seems to fly right by. Now the kids are back to school, the swimsuits have been packed...
When it comes to G2 data, the possibilities are endless. With G2 Data Solutions, investors can tap into...
Today, we’re back with our fifth installment of ‘Market Movers’ to reveal which products are making...
If you’re paying attention to the news, you know that data breaches and cyberattacks are mainstay...
G2 is the place you go for software. But it’s also the place you go for software insights. With over...
Last month, we announced the winners of our inaugural “G2 Badge Bonanza” contest in EMEA, recognizing...
At G2, we aim to be the place you go for software and software insights. That’s because as the world's...
If you’re in the B2B SaaS space and have been on LinkedIn over the past month, then you’d know G2’s...
Today, we’re back with our fourth installment of ‘Market Movers’ to reveal which products are making...
At G2, we’ve established ourselves as the place to go for software. Now, in the age of AI, we have an...
We recently launched the 2024 G2 Buyer Behavior Report, based on an annual survey of more than 1,900 B2B...
The consumerization of B2B software buying continues to proliferate. I’ve observed this myself over the...
Summer has arrived and so have our G2 Summer 2024 Reports! The world of B2B software and services moves...
Every season, when G2’s quarterly reports publish, I look forward to logging onto LinkedIn and perusing...
Under pressure. There’s no better way to describe the intensity of the selling environment that B2B...
Measurement and attribution have always been crucial components of marketing. And with an increasing...
Just over a month ago, Monty celebrated his first birthday, marking a year since G2’s chatbot emerged as...
Late last year, we launched a new research series from G2: the State of Software. This research...
Imagine this: you're wowing potential buyers on your G2 Profile with custom content, product...
Powered by 2.5M+ reviews that help software buyers choose the right products and services for their...
Last April, G2 unveiled Monty as the first-ever AI assistant for buying software, powered by ChatGPT....
Today, we’re back with our third installment in the series to reveal the Market Movers in Conversation...
A clear indicator that Spring has sprung: the release of G2’s 2024 Spring Reports, which are now...
Yes, today is April Fool’s Day. But don’t be fooled, the categories we are highlighting in this blog...
Are you truly "customer obsessed?” For most B2B sales, marketers, and product teams, this phrase...
As the world’s largest software marketplace, with 2.5 million trusted reviews, G2 has long been a secret...
The B2B technology landscape is constantly evolving. Across our G2 marketplace, we’ve observed a 7%...
Today we unveiled G2’s 2024 Best Software Award winners: hundreds of software companies and products...
Before arriving at G2 last year to lead Market Research, I spent more than 15 years in the analyst...
Last October, we introduced a new quarterly series from G2 Data Solutions called “Market Movers,” where...
At G2, we’re about to wrap up our fiscal year and are reflecting on 2023. Despite challenges we’re all...
As a marketer, I’m constantly evaluating the way we go-to-market (GTM). And through conversations with...
While G2 has long been known as the top place to go for feedback on B2B software, we have evolved over...
As the world’s largest software marketplace, G2 has a wealth of data depicting what’s happening across...
Before we close out the year and celebrate the holiday season, here at G2 we just released our Winter...
It’s no secret that AI technology is booming, especially since the launch of ChatGPT. As of Q2 2023,...
Sales pros around the globe can all relate to a common frustration: having a vast list of well-fit...
Following the recent appointment of Eric Gilpin as G2’s Chief Revenue Officer (CRO), I’m excited to...
The tech world is evolving at breakneck speed. What was once cutting-edge is now outdated, presenting a...
At G2, innovation is at the heart of everything we do. We are constantly striving to make the experience...
In my journey through the tech industry, I've come to recognize distinct mindsets.
If you’re a B2B sales pro, it’s likely you’re familiar with revenue intelligence platform Gong. With the...
In the blink of an eye, the world of artificial intelligence has surged ahead, leaving us awestruck by...
While there’s no question that the past year has been down when it comes to software investment and...
At G2, we continue to challenge ourselves to embrace AI to work smarter and bring new innovations to...
The B2B software landscape is constantly evolving. And as the world’s largest software marketplace, we...
Earlier this summer, we shared our partnership with Pavilion to launch the inaugural GTM Awards – an...
2023 has been the year of Generative AI.
Our G2 Product R&D department - 300 employees strong — is committed to building products customers love,...
In G2’s nearly 11-year journey, we’ve experienced significant growth and some momentous milestones along...
Another quarter has flown by and this week we released our latest quarterly Market Reports. G2’s Fall...
More than 8 in 10 software decision makers say they use online review sites during the software buying...
G2 has long been known as the place you go for software. And we are: with over 2 million verified...
As summer draws to a close and we all seek ways to beat the heat, G2’s AI Monty shows no signs of...
Earlier this year, we introduced the first-ever AI-powered business software advisor: G2’s Monty. We did...
Buyer intent data can be a secret weapon for Sales, BDR, and CSM teams. It helps retire the need for a...
In today’s challenging working climate, Sales and Marketing teams face an uphill battle - tight budgets,...
When my fellow G2 co-founders and I started the business over a decade ago, we committed to a set of...
At G2, we're all about making things better for our customers and the millions of software buyers...
My family and I had the privilege to travel to Africa last month.
Earlier this year, we launched GTM Innovators, a series where I sit down with industry leaders and...
At G2, customer feedback is the backbone of our business. Our software marketplace is fueled by over 2...
In 2019, G2 opened its Asia Pacific headquarters in the burgeoning tech hub of Bengaluru, India. Since...
At G2, we recently released our 2023 Software Buyer Behavior Report. The report highlights key trends,...
Before you head out on your summer vacations, don’t forget to pack the flip flops, sunscreen, and a good...
Your quest to identify the ideal software solution for your needs often feels like navigating a...
As VP of Asia Pacific at G2, I’m constantly keeping a pulse on software buying trends in the region....
B2B sales and marketing move fast. New channels and tools are constantly emerging, along with new...
There are a lot of reasons anyone looks for a new job. Usually it's for financial reasons. I can say...
Current economic challenges might indicate a pullback in software spending – but think again. Businesses...
The B2B software landscape is constantly evolving. Our marketplace on G2 is a clear indicator of this:...
It’s hard to believe over three months have passed since I joined G2 as VP of Market Research. In this...
Last year, we celebrated G2’s 10-year anniversary. Now, we’d like to celebrate two individuals who have...
Originally from Dublin, my career has truly taken me on a world tour. I’ve spent the past 15+ years...
Last week, we released an Alpha version of Monty, the first ever AI-powered chatbot to help people buy...
People generally don’t like buying a new car at sticker price, just as much they don't like paying list...
Today, I’m really excited to introduce you to Monty, G2’s first ever virtual assistant that will change...
Spring has sprung which means at G2, our Spring 2023 Reports are now live. If you haven’t checked them...
In January 2022, we welcomed Eunice Buhler to G2 as our Vice President and Head of Legal. Today, we are...
It’s been mere days since the collapse of Silicon Valley Bank (SVB), and yet so much has unfolded – from...
Intent-based targeting is crucial for B2B marketers to effectively reach and engage ideal customers,...
Product Led Growth (PLG) has been defined as “a strategy that relies on using your product as the main...
Modern businesses recognize how valuable marketing and sales functions are to their success. But if...
Earlier today, we revealed our 2023 Best Software Award winners. As noted in our methodology, to be...
Each year, I look forward to the release of our annual Best Software Awards at G2 as our own sort of...
Most people know G2 as a B2B software marketplace and reviews site, featuring a wealth of trusted peer...
It’s no longer a question today if software is essential to business success. We’ve all reaped the...
2022 was a tumultuous year for many in SaaS, as we all faced economic headwinds and uncertainty. At G2,...
The tell-tale signs of the season have arrived: snow (well, maybe not here in Atlanta), hot cocoa, warm...
If you follow marketing technology, then you’re familiar with the Martech Map (or “supergraphic” as it’s...
It would be quite the understatement to say that the global economy has had its ups and downs the last...
Every B2B software brand is constantly seeking out the best approach to retain, upsell, and acquire...
A 2018 ComputerWeekly.com article declared that “software suites will dominate the business applications...
It’s hard to believe another season has flown by. If the sudden influx of pumpkin spice and apple cider...
I’m a big believer in the power of buyer intent data. To have insights into who is actually in-market...
It’s hard to believe a whole year has passed since we announced our G2 2021 Software Buyer Behavior...
Despite the economic headwinds seen this year, the B2B industry is still spending. But, there’s a closer...
In B2B, the saying “time is money” really hits home — considering that it takes B2B sales teams 42 hours...
The software investing landscape is looking much different lately compared to the past year, which saw a
Every three months, G2 releases our quarterly reports, ranking the 100,000+ software sellers and...
At G2, our marketplace is driven by authentic, vetted, and verified reviews from real software users....
We know that the B2B software buying journey is continuously evolving to mirror consumer shopping...
At G2, our partnerships are extremely meaningful to us. As we grow and strengthen our ecosystem, we...
I know many of us are sick of hearing about “The Great Resignation” by now. I personally think of it as...
For B2B marketing and sales pros, Intent data is a real game-changer. And with over 6 million in-market...
Following a year of record growth here at G2, we aren’t slowing down. In fact, we’re picking up the...
Whether you’re in Sales, Marketing, Customer Success, or Operations, you know how important it is to get...
The moment we’ve all been waiting for has arrived. Today, we’re excited to announce G2’s 2022 Best...
Sixth annual report unveils top vendors and key trends among sales and marketing software solutions
Every year, it’s essential to look back on what you’ve accomplished, to take stock of your journey and...
The SaaS industry presents profound opportunities for investors, but, historically, has been challenging...
A New Age of Software Buying We’re thrilled to announce G2 Buyer Intent has integrated with four...
After surveying hundreds of B2B decision makers for our new Software Buyer Behavior Report, it’s become...
When it comes to software in Australia, most people think of Sydney first and then maybe Melbourne. But...
It’s been a record summer for G2. In case you missed it, we announced our $157M Series D raise and $1.1B...
When one thinks of the top industries in Hong Kong, usually banking or professional services come first...
When it comes to technology in Australia, Sydney often has received the glory.
G2’s mission has always been to bring transparency and trust to B2B software and to make discovering and...
On June 28, 1969, New York City police raided the Stonewall Inn, sparking an uprising by patrons and...
Deep in G2’s DNA is a commitment to four guiding principles: performance, entrepreneurship,...
After a record-setting year, G2 is poised for more growth in 2021.
Hyderabad has always had an important position in India’s growing software economy.
When it comes to tech start-ups in Singapore, the spotlight is focused on the B2C market.
As we begin to celebrate the holidays after such a challenging 2020, we want to express our gratitude to...
First off, you have my permission to take a minute for yourself: inhale, exhale, and smile.
With face-to-face interactions (momentarily) a thing of the past, we’re all leaning on tools like Zoom,...
Congrats! Your company has earned a place on G2’s Best Software Awards for 2020. No small feat. Step 1:...
“The AppSmart Marketplace is a powerful ecosystem transforming how technology is bought and sold in the...
“It's a big day for Marketers everywhere! G2 has joined the LinkedIn Marketing Partner Program to help...
With the third-largest tech ecosystem in the world, India has built a strong reputation as a software...
I know I know, you secretly come here for the Game of Thrones references. And low key, I secretly write...
Today we’re announcing that G2.com will syndicate user reviews in AWS Marketplace. AWS Marketplace is a...
A red dot appeared next to the #allhands_news channel in my Slack bar. I clicked it. It was a message...
I love crab meat, but I really don’t like working for it. Delicious as the meat is, I resent the tedious...
Software-as-a-Service (SaaS) has helped companies around the world easily tap into world class software....
At G2, we know a lot about software and how it helps businesses reach their potential. We also uniquely...
Since our founding, G2’s goal has been to help technology buyers learn from others through our...
You’ve got the map to the buried treasure, but no key. You win a brand new car, but no license. It’s...
Today’s announcement of the 2019 Accel Euroscape features some impressive data points on the growth and...
2012 was a simpler time: Gangnam Style topped the charts. Eli Manning actually won Super Bowls....
Since its founding, G2 has served a global audience of software buyers and providers. One of the most...
One of the most exciting opportunities at G2 lies in sharing the authentic consumer voice, on our...
Digital marketplaces are booming, which means businesses need an efficient way to find the right...
G2 is ready for OpenWorld 2019, and we will be there next week with 60,000+ of our fellow leaders in...
August marks the start of G2’s second half, which is always an exciting time packed with a ton of new...
Here at G2, we understand that G2 administrators have a huge and important role to play. From managing...
Thanks to you, G2 has grown faster than ever to help software buyers reach their potential. In the last...
Compliance Hub Helps Businesses Ensure Vendors Comply With Standards
G2 is growing. What started as a way for business software users to rate and review products has grown...
“We just published our G2 Best Software Companies in EMEA…” said Godard Abel, G2’s CEO.
At G2, we are on a mission to help companies around the globe make better business decisions.
We made it, people! Winter has come and gone and Game of Thrones is officially a wrap.
You won’t find an industry that needs fresh, recent reviews more than B2B tech.
Until now, there’s never truly been a single, recognized location for B2B Service providers of any kind...
Let me begin by saying that, from a partnerships perspective, there’s never been a more exciting time to...
At G2, we’re all about helping businesses discover, buy, and manage the technology they need to reach...
Not to jinx it, but it is FINALLY starting to get warm in Chicago. And as someone who had to deal with 3...
“A point of view can be a dangerous luxury when substituted for insight and understanding.” Marshall...
Prospect smarter with the powerful combination of G2 Buyer Intent Data and LinkedIn Sales Navigator
If you’ve been following along with our product updates here, we've mentioned our Integration Hub as a...
Congratulations! Your company has earned a spot on our 2019 Best Software Awards.
Winter has arrived! And with it, our Winter Product Update. And we finally know what month the final...
Generating leads? Ha. Easy, breezy, beautiful, I’ve got it covered.
We’re excited to announce our $55 million Series C funding round led by IVP, with participation from ...
Amplify the voice of your biggest advocates and accelerate pipeline with our latest releases
Your success is our success, and G2 Crowd is always looking for more ways to make you successful by...
Companies and decision makers today have access to more technology solutions than ever before. Maybe...
Most companies don’t die because they are wrong; they die because they don’t commit themselves.
In 2018, the G2 Crowd team celebrated rapid growth.